Email Marketing - Is It Dead Or Alive?

Posted on December 19th, 2007 by Michael

SIMON CHEN says:
Very much alive. Much to a lot of people’s amazement. And still very, very effective. But with the volume of email now, and the relentless offensive activity of corporate and personal SPAM filters, the actual job of engagement and grabbing attention is getting harder.

More on this excellent article here … 

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