If you would like to download an instant ebook of
WOMBAT SELLING: How to sell by Word of Mouth,

• Download The Book: simply click here.

• Download The Cover: simply click here.
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How to buy your own hard copy:

WOMBAT SELLING: How to sell by Word of Mouth
Author: Michael Hewitt-Gleeson (Hardie Grant Books).

WOMBAT Selling is available now from Dymocks and Borders
and your local bookstore. RRP $24.95 paperback.

For orders of 10 copies or more please contact Keiran Rogers at
Hardie Grant Books to receive a bulk order discount.

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WOMBAT SELLING is a completely rewritten and updated version of NewSell, first published in New York in 1984 (Boardroom Books) and then in Australia in 1990 (Wrightbooks). It became required reading for any businessperson. It exposed the dirty secret of traditional selling: that we actually have no way of knowing how to close the sale!

When first released NewSell had a huge impact on businesspeople and salespeople, trainers and managers, entrepreneurs and CEOs. It challenged them to get their thinking on track about the business of selling. It was an attempt to show the underlying logic of a new type of reasoning–a new way of thinking about selling. It was brain candy of the highest quality.

Michael’s writing simply changes our familiar view of ‘selling’. He turns into questions what had unthinkingly been regarded as answers. He reveals previously undreamed of opportunities for doing new business. He surprises us with dimensions of counterintuitive strategies. Above all, he clears up long-standing confusions, even those that others writing in the field are afraid to tackle.

In this new edition, WOMBAT SELLING shows how your customers can create a whole new world of business for you and become hard-working rainmakers 24/7—selfish rainmakers perhaps but constant.

NEWSELL was unique in that it was genuinely something new about selling. It was acclaimed by marketing gurus and business leaders alike. It provided the intellectual basis for customer-driven selling, permission marketing, viral marketing and buzz or word-of-mouth selling. It became the most important teaching aid for salespeople.

Now WOMBAT SELLING has the power of educating a new generation of ecommerce businesspeople about selling—it literally leads salespeople out of one way of thinking and forces them, often quite shockingly, to see selling in a different way.

For those who are looking for the actual fountain of new ideas about selling, the quintessence of the emerging ecommerce paradigm, they had better consult WOMBAT SELLING. A full understanding of this strategy will revolutionise your ability to manage evolving complex markets, grow new online passion groups and get your customers replicating and your business growing.

WOMBAT SELLING by Michael Hewitt-Gleeson. RRP $24.95. For further information or to request a review copy or an interview with Michael please email or contact Megan Taylor 03 8520 6444.

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