#09 DFQ - 84,000 EFUs a day!
Posted on November 6th, 2006 by MichaelLesson
9
What is THE most productive move in business that you can make?
If I were asked what I felt was the most productive move in business I would say without hesitation that the move is: EFU or the Escape From Uncheck!
EFU and The Moment of Escape
Q How long does it take to EFU, to escape from uncheck?
A It takes about one second.
EFU Examples:
- Voicemail - It takes a second to pick up the phone and EFU.
- Email/postmail - It takes a second to press SEND on an email or to drop a postcard in a mail box and EFU.
- Face2Face - It takes a second to say, Hello to another person and EFU.
Yes, I know there’s much more time involved in all these EFU activities but right now I’m just focusing on the moment of escape from uncheck to check and that EFU moment only takes a second.
84,000 EFUs a day
Suppose we look at each escape moment as a business window of opportunity. If it only takes a second to EFU, to escape from uncheck, then how many of these escape moments, these EFUs, are there each day?
The answer is: 84,000!
The bad news in your business is that the vast majority of these windows remain closed each day. They remain unused potential or missed possibilities. The good news is there’s a lot of immediate scope to grow the business.
While I’m not at all suggesting that we can ever harvest every one of these escape moments each and every day it does show that we are well-endowed with an abundance of uncheck to check opportunities for business growth.
Sometimes, in my training seminars and workshops, I refer to the untapped business potential - uncheck - as the ‘dark matter of the business universe’. Why? Because, every day, 99.99% of all possible uncheck to check moves remain hidden. Like the dark matter of the universe, the opportunities to switch from uncheck to check mostly go unnoticed.
Even if a salesperson performed uncheck to check at the level of 8.4 times every day (which would be high for many business people) that still means that 99.99% of all possible uncheck to check moments remain untouched for that day. Just think!
Childish closing techniques are tired, old news. We don’t still travel around in a horse and cart. Why use even more antiquated sales and business methods?
Check X10
What are some check X10 examples? One way to use the X10 strategy is to apply it to any check moves you are planning to make. If you are:
- planning to check with a press release send out 10 press releases
- sending out ten demo tapes send out a 100 demo tapes
- looking for a gift for someone look for 10 gifts for someone
- putting ten people on your email list put 100 on your list.
NOTE: No-one can prevent you from doing check X10. It’s up to you.
You obviously won’t have the resources to use X10 all the time but you can use it more often than now … ten times more often.
DFQ #9:
Post an example of a recent ‘check X10′ sequence you used in your business activities?
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January 11th, 2010 at 8:01 am
I havent used on yet - but with all the responses below, will start the plan “uncheck to check”, CVS to BVS…..it’s all coming together now.
December 16th, 2009 at 3:59 pm
1 Contact 10 potential clients
2 Contact 10 existing clients
3 Spent 10 minutes thinking about EFU opportunities - noted 10
4 Reduced promotional material to 10 to the point messages and sentences then practiced them on 10 people before sending them out
5 Identified 10 different kinds of clients (i.e. local government, SME etc) and considered their needs in relation to my offer
6 Identified 10 sources of funding
7 Identified 10 partnering opportunities and followed up
8 Identified 10 promotional opportunities
9 Sent out 100 Season’s Greetings messsages
10 Contacted 10 customers to ask for testimonials to post to my website
October 27th, 2009 at 6:23 pm
send 100 pRLLS
Send emails
prepare proposal and send them
September 24th, 2009 at 3:06 pm
At present I am not using the x10. I am just knowing about it but I am learning how to use it in my favor.
September 7th, 2009 at 11:50 am
DFQ #9:
Post an example of a recent ‘check X10′ sequence you used in your business activities?
1 Sent X 10 letters to prospects I’ve met in the past 2 months
2 Called X 10 clients today
3 Planned campaign that will work on all my 250 customers
4 Contacted X 10 business partners/prospects to work with on campaign
5 Responded to all 90 client requests within 2 hours or receipt
6 Discovered X 10 new ways of keeping in touch with clients
7 Set up blog to clients (X 10 prospects) with tips and insights to provide a value
8 Expand X 10 within top 5 client accounts by working with other divisions to enhance success
9 Become X 10 more productive by using tools and skills learned
10 Improve customer satisfaction by X 10 by fully engaging company with key clients
August 17th, 2009 at 1:29 am
1. sent out 10 invites to my workshop
2. list 10 small business I can target
3. talk to 10 friends about my products.
4. give out my dvd to 10 people to look at.
5. list 10 schools to contact on training
6. get 10 referrals
7. plan 10 more workshops.
8. give my cards to 10 more local business to hand out.
9. do more face2face consultations
10. think of other ways I can grow my business
July 29th, 2009 at 9:22 pm
I can just say that I have read the other entries below and will borrow there ideas useing them to build my own.
thanks a heap for you responses.
May 7th, 2009 at 4:32 pm
1. Contacting x 10 cold leads
2. printing x 10 more letter drops
3. calling x 10 more old customers
4. finding x 10 more benefits of products for customers
5. find x 10 more sources of leads
6. brainstorm x 10 more innovative ways to get the voice out there
7. provide x 10 more education to customers (prospective)
8. spend x 10 researching customer (qualifying) prior to pitching
9. look back to last x 10 customers to see what worked well, what didn’t
10. x 10 more results
May 5th, 2009 at 12:19 pm
1. Contact 10 customers to introduce myself.
2. Call 10 customers who sales have dropped this year compared to last.
3.Call 10 customers who previous purchased products are due to expire and need replacement.
4. email copy of pricelist to 100 customers.
5.mail out hardcopy of price list to 100 customers, then another 100.
6. Follow up with 10 customers to see if they are happy with our level of service.
7. Try and increase sales by 10%
8. Spend atleast 10 mins a day working on My newsell and SOT trainings.
9. Try and use my newly taught techniques 10 times a day.
10.Excape uncheck to check in any form 10 times.
April 25th, 2009 at 11:01 pm
use in every goal on my daily summary of what i try to complete that day
April 14th, 2009 at 12:40 am
1. Contact ten more potential sources of funding
2. Find ten more uses for our new products
3. Create ten new products that will be useful
4. Discover suppliers to purchase raw materials ten times cheaper
5. Formulate ways to blend which will be ten times faster and easier
6. Increase our testing program to ten times more definitive
7. Increase production after funding ten times ten!!!!
8. Increase sales by ten times within two months. Very doable!
9. Increase our R&D ten times to utilize more of our breakthrough ideas!
10. Increase our travel to present at seminars ten times to educate buyers
March 17th, 2009 at 6:03 am
Not really pushing for business as yet im lazy really. Thats why i am doing all this stuff.
Still i have been getting offers of interest in the last few week and i can actually call now.
I have almost zero business activities so this needs a major re shift on my part.
March 10th, 2009 at 10:06 am
In retail, I try to ask as many questions as I can to qualify customer’s need, then find the right product, presented,and write it up.
March 8th, 2009 at 12:54 pm
1. Recruit 24 New Volunteers to DO Fun Raising.
2. Telephone 50 individuals for Donations.
3. E-Mail 100 Individuals Requesting Their Donation(s).
4. Locate 100 New Individuals as C.O.I. = Centers Of Influence for Connections/Contacts.
5. Purchase 200 New Items to Give as Gifts to Donors … varying Prices and Gifts Pending Donation Level(s).
6. More Time on Creativity and Innovation = X10 = set aside 5-10 hours per week = In My ‘Spare Time’.
7. Write up Publicity Materials Emphasizing Love and Helping Each Other in Critical Times such as NOW.
8. Book 30 Strategic Places to DO Fund Raising.
9. Empower … Actually Empower Commercial Establishments to Become Involved and Committed to Breast Cancer Fund Raising.
10. Contact similar Charitable Organizations and request their assistance = techniques they use, methods, results, pitfalls, Improved Ways of Raising Awareness of this Catastrophic and Devastating Disease … so we CAN Eradicate it … Once and For All! . X10 … X10 … X10 …
March 2nd, 2009 at 4:30 am
1 Challenge the Imitation and Get a new idea.
2 Avoid the Indiffent attitude
3 Challenge the Complexity and contact 10 people to ask.
4 Avoid the Confusion and lead to Innovation.
5 No rigidity on completeness but practise movement and change.
6 Challlege the complacency and adopt the possibility.
7 Resolve to Strong Comitment to go forward.
8 Challenge the status and lead to creativityl
9 Go beyound Ego.
10 Become Emotional Intelligence and thinking personality
February 25th, 2009 at 4:24 am
hi,
Notice 10 ways to get excited about escaping uncheck.
my ten list check it
1) Make a list of 10 people to ask for business.
2) Contact 10 new contacts to sell my financial consulting to.
3) Follow up with 10 emails.
4) Contact all 10 contacts once a week for 10 weeks.
5) Make a list of 10 why you can apply value added.
6) Notice 10 ways to help my clients make or save more money.
7) Notice 10 ways to escape from uncheck to check.
9) List 10 ways I can start a new business.
10) List 10 ways I can be creative in my business.
January 20th, 2009 at 4:25 am
1. Get a new idea
2. Plan how to use it to benefit others.
3. Study it further.
4. Know more about it.
5. discuss with 10 people.
6. Understand the streng
7. Understand weakness.
8. Over come weakness
9. Move it into the market place
10 . Let othres sell for you 10 people each day.
January 11th, 2009 at 5:41 pm
1.think of and sponsor 10 community event ideas for my local commmunity organisation
2.ask 10 people to help (whenever for whatever)
3.talk for 10mins to 10 people
4.listen for 10mins to each person
5.just sent out emails, with SOT link, to 10 friends and asked them to pass it on to 10 friends
6.increase my private ‘Board’ membership to 10 (accessible via contemplation)
7.write out EFU x1o up my arm and leg (where I see it when I’m at local gym in the morning) and answer any questions about it.
8. add an extra zero to my financial goals 4 next 30 days
9. write a 10step customer ‘courtship’ program, and include a 100 different ways of saying thank you
10. write our next 100yrs (basic map) plan,the first step - the first of 10 equal steps/100yr plans -
10.
January 4th, 2009 at 12:17 am
Check X10
1. Meet not 1, but 10 persons
2. email a 100 persons
3. teach classes of 100 (1,000, 10,000)
4. Talk to 10 prospects at the same time
5. pass out leaflets to 1,000 people
6. go mass … mass media
7. uncheck ….. to CHECK all the time
8. allow checking to be my lifestyle; check, check, check
9. be checking-in
10 check myself to check
December 15th, 2008 at 9:23 am
We built a database of over 500 names to email.
November 27th, 2008 at 10:14 pm
1 contacted 10 new customers.
2 contacted 10 current customers.
3 sent 100 emails.
4 sent 10 mail outs.
5 budgeted x10 activity for the day
6 created 10 new business offers
7 contacted 10 ex colleagues.
8 seeked out 10 new countries for business
9 focused on x10 sequence for each customer.
10 10 new networking opportunities.
May 21st, 2008 at 10:49 am
1.called on ten new customers
2. called back 10 previous calls
3. posted 100 offers
4. created ten new questions to ask during presentation
5. created ten new and different offers
6. emailed 10 customers
7.follwed up via telephone
8. made 5 appointments
9. sent sms appt confirmation
10. wrote 5 thgank you letters
May 21st, 2008 at 10:45 am
1.called on 10 potential customers
May 18th, 2008 at 6:24 pm
I use this theory in learning to approach strangers in clubs. Works beautifully.
April 20th, 2008 at 6:06 pm
1. I contacted decision maker 2. I had a business ally speak for me 3. had a business ally speak to another decision maker
about me 4. I spoke directly to the head GM expressing
my interest in him using my service 5. I delivered a written
com 6. I checked with the A G M for further movement in my direction 7. I SHOWED UP IN PERSON TO FURTHER SPEAK WITH THE A G M. 8. I DELIVERED A WRITTEN COM TO HIM 9.I checked that the GM received my written info
10. had a manager show support of my service.
March 22nd, 2008 at 10:56 am
Instead of making just 30 phone calls a day to prospects I also built a database of 500+ people who had already expressed an interest in my work and emailed them a new offer. I plan on increasing the size of my list by ten and sending each prospect 10 offers over the next year and calling each one at least once this year. Since reading your WOMBAT SELLING book a few months ago my wife and I have tripled our portrait business and have hired several photoshop editors to help us keep up with all of the work. Looks like we will have to hire several more just to help with all the bookings I’ve made for April! Thanks Michael for helping me see a BVS
March 19th, 2008 at 1:28 am
1. make 10 phone calls
2. sent out 50 flyers
3.double my face to face call
4.read 2 more books per week
5. sent more e mails out
6. sent more reminders
7. gave more talks
8. started 2 hours earlier
9. sms ed to more people
10.have more power lunches
January 26th, 2008 at 7:03 am
none
January 9th, 2008 at 2:46 am
none.
I have had to recent business activities.
December 19th, 2007 at 1:01 am
1 Attend local Meetup event
2 Smile-greet new people
3 Start conversation with new person
4 Discuss who and why they are there
5 Share and respond to their questions
6 Offer business card and request theirs
7 Participate in meeting, sharing my ideas and input
8 Send “good to meet you” postcard after meeting
9 Email any follow up info new friend requested
10 Call with invitation to coffee for meeting in person
December 14th, 2007 at 7:10 pm
I haven’t made any yet ;-(
September 27th, 2007 at 11:51 pm
Sent out 2 newsletters to 2 different lists.
August 28th, 2007 at 2:21 am
set up a follow up system with 10 contacts
June 24th, 2007 at 3:11 pm
1. add with free offer
2. phone conversation with respondees to offer
3. Free consult with above
4. email follow up
5. letter follow up
6. phone follow
7. email follow as they are now on list for regular info
many took up the programme between step 3 & 4
March 9th, 2007 at 4:18 am
I made a list of 10 things I needed to do to get started and started
March 6th, 2007 at 11:53 am
1. sent out 10 invites to my workshop
2. list 10 small business i can target
3. talk to 10 friends about my products.
4. give out my dvd to 10 people to look at.
5. talk to 10 mums at my daughters school
6. talk to work mates
7. plan 10 more workshops at home.
8. give my cards to 10 more local business to hand out.
9. do more letter box drops
10. think of other ways i can grow my business
February 22nd, 2007 at 2:40 am
1) Make a list of 10 people to ask for business.
Notice 10 ways to get excited about escaping uncheck.
2) Contact 10 new contacts to sell my financial consulting to.
3) Follow up with 10 emails.
4) Contact all 10 contacts once a week for 10 weeks.
5) Make a list of 10 why you can apply value added.
6) Notice 10 ways to help my clients make or save more money.
7) Notice 10 ways to escape from uncheck to check.
9) List 10 ways I can start a new business.
10) List 10 ways I can be creative in my business.
January 23rd, 2007 at 7:17 am
1. I sent out 10 emails to friends for their opinion on a business name
2. I made 10 prospecting calls
3. I made 10 calls to accountants and clients asking for their business